The General Medical Council (GMC) has drawn up new cosmetic
surgery guidelines that cover surgical and non-surgical procedures.
Its purpose is to protect patients by ensuring that they are:
- Not pressurised.
- Fully informed (in writing).
- Given sufficient time before consenting to surgery/procedures.
- Provided with continuity of care and contact details post treatment in case any complications arise.
The guidelines also states that patients should not be on the receiving end of:
- "Unjustifiable claims about interventions.
- Aggressive marketing tactics, such as “two for one” promotions and prizes.
Anyone breaching he guidelines will be brought before the GMC
and could be banned from practising if they are found guilty of of "serious or
The new rules got the backing of The Royal College of Surgeons, who are also calling for a change in the law that would enable watchdogs to inform the public on whether or not doctors are certified to carry out certain surgeries.
'If you are not working to the surgical standards we have set out today, you should not be treating patients at all' said Stephen Cannon, vice president of the Royal College of Surgeons.
Professor Terence Stephenson, chairman of the GMC, said:
"Cosmetic interventions should not be entered into lightly or without serious
"Above all, patients considering whether to have such a procedure need honest and straightforward advice which allows them to understand the risks as well as the possible benefits.
"It is a challenging area of medicine which deals with patients who can be extremely vulnerable.
"Most doctors who practise in this area do so to a high standard but we do sometimes come across poor practice, and it is important that patients are protected from this and that doctors understand what is expected from them."
Health minister Ben Gummer said: "Anyone who chooses to have a
cosmetic procedure should expect to have high quality and safe clinical care.
"This new guidance for doctors is an important step forward in improving standards and ending the lottery of poor practice in parts of the cosmetic industry."